Digital Strategy and Consulting

Marketing has evolved quickly over the last decade. In the past if you wanted to generate leads for your business you would place an ad in the phone book, make sure your company name started with an ‘A’ and the phone would ring. Those days are done. In today’s Digital Marketing world you have to have a solid and specific online presence if you want to be seen.

At Fireside we fully understand that some small business entrepreneurs like to take a do-it-yourself approach to their digital marketing campaigns and strategies, however, marketing is not typically their full time job. It takes a lot of work to stay up to date with the changing digital landscape. That is where we Fireside Digital comes in. Our team of experts will give you the information you need to get your marketing plan back in line and put your business back in front of your future clients.

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Our Digital Strategy and Consulting Services

Fireside Chat - $1000

Our Fireside Chat is a deep dive of your website and provide you with the top ten items you should change or implement to improve your Google Rankings and optimize your conversions once clients land on your page. As part of this service we will also provide you with the resources on how to go about making the changes and implementing the strategies we suggest in a full three-page detailed report. Our turn-around time for this service is typically 48-hours and in most cases once implemented you will see ranking movement in about a week. We also include a 20 minute phone consultation with the Fireside Chat to ensure full-understanding of the detailed items.

the Bonfire - $1500

On top of the Fireside Chat, our Bonfire services includes the following: A 30 minute phone consultation with your team to gain an understanding of your business goals and objectives. We then deep dive your current marketing strategy, your top three competitors in the space you want to dominate, and where improvements can be made in your current marketing and lead generation campaigns. We bundle all of our findings into a five-page report that details what our 90-120 day strategy would be to increase your Google Rankings, the number of leads coming into your business, your paid marketing strategy, and your off-page optimization. This includes resources on how to go about implementing the strategy as well. We then wrap up the Bonfire with another 30 minute phone consultation to ensure you fully understand the strategy as we communicated it to you and understand how to use the resources provided.

the Inferno - $2000

The Inferno is our most utilized consultation service at Fireside Digital, and for good reason. The Inferno is all of the information you need to quickly increase your traffic flow, your quality leads, and your return-on-ad-spend. We include all of the benefits of our Fireside Chat and Bonfire services in The Inferno. The Inferno is the last stage in your digital marketing domination.

At the Inferno stage, we pull all of your analytical data together including on-page factors, visitor flow, click-through rates, funnel responses, and conversion rates. We then pull all of your social signals on the internet such as Facebook, Twitter, Snapchat, and Pinterest. Lastly, we gather all of the places that you are currently generating leads from such as Yelp, Home Advisor, Angies List, Google Adwords, and Bing Ads.

We break down your entire business into the smallest pieces possible and put together a map of your entire digital presence online. We then provide you with a report that details each area of your business and where you can make improvements. This report will encompass strategies to move you to the number one spot in the Google and Bing search engines. This report will encompass strategies for your Social Branding and show you how to put your business in front of the people searching for your product or service. This report will encompass your paid marketing strategies and detail how you can get the most leads in the shortest amount of time, for the least amount of money.

The Inferno is a solid six-month plan to take your business to the next level on all digital platforms.

Pick our brain on how we can help you increase your revenue, margin, and client base. We love to help businesses grow!

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